ITUNU Marketplace

We are creating a ton of online buzz for Itunu’s big debut for Africans in the USA. We are building a real community before they even launch. We’re using social media to get people excited about authentic African goodies and making sure they know it’ll be easy to shop and support African sellers, setting them up to be the go-to online spot for all things African!

UC Digital Services is a really sharp affiliate of ours, totally on top of the digital world, offering all sorts of important digital help for businesses and individuals. We team up with them to give them our consulting know-how, so they can grow in the fast-moving digital market here in Nigeria. That means helping them come up with new ideas, reach more people and make sure they’re delivering really smart digital solutions.

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Getting the Buzz Going for Itunu’s Debut for Africans in the USA

For African consumers of African Food and Groceries in the USA, we are implementing a robust digital marketing campaign to ensure the successful launch of Itunu Marketplace. As they prepare to introduce their online platform – Itunu Marketplace – our efforts are focused on generating significant interest and cultivating a strong community, extending beyond the mere establishment of a retail outlet.

Pre-Launch Engagement

We are utilizing social media channels to build anticipation preceding the official launch. This includes creating compelling content that showcases the "African flavors, style, and culture," while also promoting "early access benefits" to encourage initial community sign-ups.

Community Development

Recognizing the importance of cultural connection, we are deploying social media to foster a sense of belonging and shared heritage among Africans in the USA. Our content aims to resonate with the sentiment of home and the yearning for nostalgia, inviting individuals to 'join the Itunu Community.

Value Proposition Communication

We are clearly articulating the distinct advantages of choosing Itunu Marketplace. Our messaging highlights the authenticity of their carefully selected African products, ranging from traditional spices to cultural attire, alongside the convenience of online shopping with flexible delivery and local pickup options. Furthermore, we emphasize the opportunity for customers to directly support African vendors and contribute to the growth of their businesses.

Pre-Launch Engagement

Community Development

Vendor Acquisition

We will directly be engaging with potential vendors to showcase the benefits of partnering with Itunu Marketplace. This includes highlighting access to a broader customer base, the user-friendly vendor dashboard, and the provision of secure payment processing and reliable support services. .

Targeted Traffic Generation

We are implementing targeted online advertising campaigns across relevant digital platforms to attract qualified traffic to the Itunu Marketplace website, increasing visibility and engagement. Our objective is to drive early registrations, foster a loyal customer base, and upon launch, facilitate seamless product purchases, ultimately boosting sales and market presence.

Value Proposition Communication

Search Engine Optimization [SEO]

We are optimizing the website content and overall online presence to ensure that Itunu Marketplace is readily discoverable by individuals in the USA searching for authentic African groceries and cultural products. Ultimately, our objective is to establish Itunu Marketplace as the premier online destination for authentic African goods for the African diaspora in the USA. We are committed to building a strong and engaged community, while providing a seamless and meaningful shopping experience for both customers and vendors. Through a strategic application of digital marketing channels, we are dedicated to laying a solid foundation for a successful launch and sustained growth for Itunu Marketplace.

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Frequently Asked Questions

What services does Unperplexed Consulting offer?

We provide expert consulting in project management, business strategy, legal compliance, marketing, financial advisory, and HR development.

How can Unperplexed Consulting help my business?

We offer tailored solutions to optimize operations, enhance growth, and ensure compliance, helping you achieve long-term success.

Do you work with startups and established businesses?

Yes, we support businesses at all stages, from startups seeking structure to established firms aiming for expansion.

How do I get started with your consulting services?

Simply contact us for a consultation, and we’ll assess your needs to create a customized strategy for your business.

Why should I choose Unperplexed Consulting?

Our expertise, industry insights, and commitment to excellence ensure practical solutions that drive real results for your business.

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What Our Customers Say?

Giles and his team at Herrington Business Consulting have been absolutely great to work with and they definitely have gone above and beyond for us by streamlining all of our accounts so that we can focus.

Heather Smith - Talk

Director, Radical Orange Pty Ltd.

Heather Smith - Talk

Director, Radical Orange Pty Ltd.

Heather Smith - Talk

Director, Radical Orange Pty Ltd.

Heather Smith - Talk

Director, Radical Orange Pty Ltd.